How Do I Rank Higher in Google?
How to Get More Website Traffic?
How Do I Make My WordPress Website Faster?
How to Show up in Google Maps?
SEO is an acronym for Search Engine Optimization. As Google’s influence has grown on the internet, it has become interchangeable with Internet Marketing, as it represents a large umbrella, which many categorize Search Engine Marketing (SEM) which is paid traffic, typically Google Ads pay per click. In its strictest sense, it is the process of obtaining the most amount of relevant search traffic organically (naturally) possible from search engines, primarily Google, Bing and Yahoo.
How Do I Rank Higher in Google?
Ranking better in Google is based on objective criteria such as Speed, AMP (New Mobile Standard), Technical code SEO (Structured Data Schema), and onpage (specific webpage factors), domain authority (overall website trust/relevancy and offpage (popularity).
Official Google Tools:
Google PageSpeed Insights Tool
Google AMP Validator Checker
Google Structured Data Testing Tool
Specific Onpage Technical SEO factors:
Url structure, SEO Title, SEO Description, SEO keyword(s), Alt Tags (images), Headings (h1, h2, h3, h4, h5, h6), other HTML markup (bold, italic, underline, blockquote).
How to Show up in Google Maps?
Google My Business
-Reviews
-Fill Out All fields. Hours, Description, Short Url, Service Areas, Categories
-Images
-Posts (3rd Party Sitemap)
-Services
-Video (native upload to Maps)
-Consistency
-Google Structured Data
-Citations / Local Directories
How Do I Rank Higher in Google?
Lowest Common Demoniator / Hyper Specific
Build out webpages for each Service + Service Area
User Experience (Humans)
Enticing Intro / Calls to Action / Video
Time on Site
Low Bounce Rate
Onpage Technical Optimizations:
Title
Description
Keywords
Headings (H1, H2, H3, H4, H5, H6)
Bold, Italic, Underline, Blockquote, Highlight
Image Renamed and Alt Text
Listings on other websites (Popularity):
-Guest Posts (Outreach) Directories
Social Networks
Web 2.0s / Free Blog Hosting Platforms
“Registration” Type Websites
Bloggers with real social media
Objective Google Tools and Technology:
Google Structured Data
Google AMP Test
Google Mobile Friendly Test
Google PageSpeed Insights Tool
Google Ads (Paid Traffic).
Started off as a joke, but the biggest reason for SEO success! Secret way to explode SEO results when done properly (revealed at end).